Real Men Charities, Inc. is a non-profit organization founded in 1990 with the aim of advocating for families, with an emphasis on fathers, and promoting community development. Its focus has since expanded to include issues such as mental and emotional health, suicide prevention, literacy, mentoring, and holistic wellness through programs centered around food, art, culture, and community. The organization sought branding and a website redesign to engage donors, community leaders, and to improve brand awareness.
Website Redesign
Web Application
Mobile Responsive
WordPress
Digital Marketing
Real Men Charities, Inc. possessed an outdated website that needed an emphasis on branding, easy-of-use, engaging, and effective for donors, and community leaders to engage with the organization digitally. The organization needed a way to reboot their brand from the early 2000s and provide a comprehensive design that was appealing to all age groups while bring attention to mental and emotional health, suicide prevention, literacy, mentoring, and holistic wellness in the Black Community.
ThinkBox312 approached the project with interactive UI/UX designs to assess the client’s vision. Our goal was to help the organization reach a wider audience and improve its online presence, which can lead to increased visibility and support. The website required an attractive, user-friendly experience that accurately reflects the mission and values of the organization and provides information about its programs and events.
Real Men Charities Inc. website was redesigned and developed using WordPress, UI/UX techniques, and mixture of plugins.
Real Men Charities, Inc.’s received an increase in donations, brand awareness, and community engagement. They experienced the value of having an intuitive user experience, clear messaging, and accessible online donation options that encouraged supporters to contribute to the organization’s initiatives and increase awareness of its mission.
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